From the Blog
Key Takeaways to Monetizing Loyalty Programs
Kim Walsh recently moderated a panel of the Australian Loyalty Association on how to monetize loyalty programs.
4 Ways CPG Brands Can Build Winning Relationships With Customers
CPGs and FMCGs turn to loyalty marketing to build their own direct-to-consumer relationships and to create their own data assets with an identifiable consumer.
The 4 Pillars of Loyalty Campaigns During COVID-19
Here is a quick guide to creating and delivering proactive, effective communications that will maintain customer loyalty in and after these times of uncertainty.
Travel & Hospitality COVID-19 Strategies
COVID-19 has significantly changed the way we travel. These strategies can help brands as consumers emerge from the global pandemic.
CPG Strategies During COVID-19
These best practices and tactics can help CPG / FMCG brands emerging from COVID-19.
Retail Strategies During COVID-19
Here are the immediate, near-term and long-term actions brands can take during the global pandemic